For bars and restaurants

The TV menu board you run from your phone.

A keg blows, you tap sold out, and the TV and the QR menu on the tables change in about two seconds. Tonight's specials, this week's events and the ads you sell to local businesses work the same way.

Get your board built free Set it up yourself See a real menu

That link is a working bar, not a mock-up — it is what their customers scan.

A bar's TV paging through its board: 42 North Brewing's tap list over a photograph of their taproom, each beer in a glass the colour of the beer with its style, strength and price and one beer drawn large beside them, then its promos for Taco Tuesday, Sunday wings and sliders, private events and a seasonal grain bowl.
The same bar's QR menu on a phone, showing whatever the TV shows: the same draft list at the same prices, then the same specials.

A demo board we built for 42 North Brewing in East Aurora, from their own taps, specials and photographs.

~2 secfrom your phone to the wall
0%our cut of the ads you sell
1QR code for every menu you have
0reprints, ever

The TV can pay for itself

Sell a spot on your screen to a business down the road: the barber, the garage, the venue next door. If one of them pays you $49 a month, Tapline costs you nothing, and we take none of what they pay.

  • ✓It runs for the dates they paid for, then comes off by itself.
  • ✓Proof it ran. Show them how many times their spot played.
  • ✓Your price, your sponsors. You set it, and you keep all of it.
Tapline, one location$49 a month
One local sponsor−$49 a month
Your screen costs$0

An example. What you charge a sponsor is up to you.

More than a beer list

It is the biggest thing on your wall. Anything you would otherwise print, chalk up or keep saying out loud can go on it, and it keeps its own diary.

This week's specials

Lunch at eleven, happy hour at four, the late menu after nine: one screen doing three jobs a day. When the specials change, it is one edit from your phone, not a rag and a piece of chalk.

Events that schedule themselves

Trivia Tuesdays, line dancing, live music, a holiday closing. Set the days and hours once and the board puts them up and takes them down without anyone remembering to.

Ads you sell to your neighbours

The garage, the barber, the venue down the road. Mark the promo as a sponsor, set the date they paid through, and it comes off by itself. Afterwards you can show them how many times it ran. We take nothing from it.

Brewery and tap takeovers

A brewery night or a new can worth pushing. Give them the full screen for the weekend, and the board is back to normal on Monday without anyone touching it.

The things you keep repeating

Kitchen closes at nine. Cash only at the bar. The wifi password, the charity night, the game on Sunday. Whatever is currently on a whiteboard by the door.

Rep tastings and brand nights

A distributor puts money behind a night — a rep comes in, pours samples, runs cocktails, and the bar takes the spend. Put the tasting on the board for exactly those hours, and afterwards show the rep how many times it ran. That number is the part they have to take back to the distributor.

One change. Both screens.

No publish step, no confirmation, nothing to remember at close.

1

Something changes

A keg blows. The new week's specials are in. The band cancels on Saturday.

2

You change it on your phone

One tap marks a beer sold out, and one tap puts it back. A special is a few words and a price. Built to be done one-handed, mid-shift.

3

Everyone sees it

The wall and every phone already scanning your code, in about two seconds. Nobody orders from a list that is out of date.

Your beer list is never wrong again

The board pages through your taps between the promos, and the QR menu carries the same list, because it is the same list.

  • ✓Sold out is one tap — greyed on the wall and on every phone, and one tap puts it back.
  • ✓A new keg in seconds. Pick the beer, check the price, save.
  • ✓Cocktails, wine and cans too, on the board, the phone menu, or both.
Buffalo's Best Grill's board on a TV: ten beers over a photograph of their bar room, each in a glass the colour of the beer, with its style, strength and brewery and a price for each pour size. Then one of the beers drawn large on its own: Pumking Imperial Ale on tap 1, an imperial pumpkin ale at 8.6% from Southern Tier, $8.

A real bar's board, captured from the live system rather than mocked up: its draft list, and one of its beers drawn large.

It keeps working when the wifi does not

The screen holds the last board it had rather than showing an error. A bar's TV going blank in front of customers is the one thing this is built never to do.

See everything it does →

Who it is for

Anywhere the specials, the events or the drinks change faster than the sign does. A kitchen with a Friday fish fry and a new lunch special each Monday. A neighbourhood bar with twelve handles and a whiteboard by the door. A taproom turning over half its list every week. A restaurant whose draft list is buried on page four. A venue that needs the board saying something different on a show night.

It is early, and we would rather say so than pretend otherwise. The live menu linked at the top of this page is a real bar's, running on Tapline now, not a mockup.

And the website nobody has updated since 2019

We build those too, on your own domain, from $499. If you are on Tapline the site reads the same list as your board, so changing a keg on your phone changes the wall, the QR menu and your website together. Nobody else selling websites to bars does that part.

What that costs

We'll build your board, free

Tell us your bar and we'll build a board with your own taps, specials and menu, and send you the link. You see it before you pay anything. If you like it, the first month is free, then $49 a month for each location, month to month with no contract.